diff --git a/pkg/client/client.go b/pkg/client/client.go
index 7e76da1ee..7db58b3ff 100644
--- a/pkg/client/client.go
+++ b/pkg/client/client.go
@@ -17,18 +17,37 @@ limitations under the License.
 package client
 
 import (
+	"fmt"
+	"runtime"
+
 	"k8s.io/client-go/rest"
 	"k8s.io/client-go/tools/clientcmd"
+
+	"github.com/heptio/ark/pkg/buildinfo"
 )
 
 // Config returns a *rest.Config, using either the kubeconfig (if specified) or an in-cluster
 // configuration.
-func Config(kubeconfig string) (*rest.Config, error) {
+func Config(kubeconfig, baseName string) (*rest.Config, error) {
 	loader := clientcmd.NewDefaultClientConfigLoadingRules()
 	loader.ExplicitPath = kubeconfig
 	clientConfig, err := clientcmd.BuildConfigFromKubeconfigGetter("", loader.Load)
 	if err != nil {
 		return nil, err
 	}
+
+	clientConfig.UserAgent = buildUserAgent(
+		baseName,
+		buildinfo.Version,
+		runtime.GOOS,
+		runtime.GOARCH,
+		buildinfo.GitSHA)
+
 	return clientConfig, nil
 }
+
+// buildUserAgent builds a User-Agent string from given args.
+func buildUserAgent(command, version, os, arch, commit string) string {
+	return fmt.Sprintf(
+		"%s/%s (%s/%s) %s", command, version, os, arch, commit)
+}
diff --git a/pkg/client/factory.go b/pkg/client/factory.go
index c52297248..a84a2b866 100644
--- a/pkg/client/factory.go
+++ b/pkg/client/factory.go
@@ -34,12 +34,14 @@ type Factory interface {
 type factory struct {
 	flags      *pflag.FlagSet
 	kubeconfig string
+	baseName   string
 }
 
 // NewFactory returns a Factory.
-func NewFactory() Factory {
+func NewFactory(baseName string) Factory {
 	f := &factory{
-		flags: pflag.NewFlagSet("", pflag.ContinueOnError),
+		flags:    pflag.NewFlagSet("", pflag.ContinueOnError),
+		baseName: baseName,
 	}
 	f.flags.StringVar(&f.kubeconfig, "kubeconfig", "", "Path to the kubeconfig file to use to talk to the Kubernetes apiserver. If unset, try the environment variable KUBECONFIG, as well as in-cluster configuration")
 
@@ -51,7 +53,7 @@ func (f *factory) BindFlags(flags *pflag.FlagSet) {
 }
 
 func (f *factory) Client() (clientset.Interface, error) {
-	clientConfig, err := Config(f.kubeconfig)
+	clientConfig, err := Config(f.kubeconfig, f.baseName)
 	if err != nil {
 		return nil, err
 	}
diff --git a/pkg/cmd/ark/ark.go b/pkg/cmd/ark/ark.go
index 2580cd821..e99c18014 100644
--- a/pkg/cmd/ark/ark.go
+++ b/pkg/cmd/ark/ark.go
@@ -39,14 +39,14 @@ and operationally robust way to back up your application state and
 associated data.`,
 	}
 
-	f := client.NewFactory()
+	f := client.NewFactory(name)
 	f.BindFlags(c.PersistentFlags())
 
 	c.AddCommand(
 		backup.NewCommand(f),
 		schedule.NewCommand(f),
 		restore.NewCommand(f),
-		server.NewCommand(),
+		server.NewCommand(name),
 		version.NewCommand(),
 	)
 
diff --git a/pkg/cmd/server/server.go b/pkg/cmd/server/server.go
index 78c34402e..4a742e982 100644
--- a/pkg/cmd/server/server.go
+++ b/pkg/cmd/server/server.go
@@ -57,7 +57,7 @@ import (
 	"github.com/heptio/ark/pkg/util/kube"
 )
 
-func NewCommand() *cobra.Command {
+func NewCommand(baseName string) *cobra.Command {
 	var kubeconfig string
 
 	var command = &cobra.Command{
@@ -65,7 +65,7 @@ func NewCommand() *cobra.Command {
 		Short: "Run the ark server",
 		Long:  "Run the ark server",
 		Run: func(c *cobra.Command, args []string) {
-			s, err := newServer(kubeconfig)
+			s, err := newServer(kubeconfig, baseName+"-server")
 			cmd.CheckError(err)
 
 			cmd.CheckError(s.run())
@@ -89,8 +89,8 @@ type server struct {
 	cancelFunc            context.CancelFunc
 }
 
-func newServer(kubeconfig string) (*server, error) {
-	clientConfig, err := client.Config(kubeconfig)
+func newServer(kubeconfig, baseName string) (*server, error) {
+	clientConfig, err := client.Config(kubeconfig, baseName)
 	if err != nil {
 		return nil, err
 	}